# Behavly pricing

<!-- Generated from the same plan data as https://behavly.io/#pricing, so the two cannot disagree. -->

Behavly is priced by audience size (tracked contacts), not per email. Every plan sends through your own mailbox, so you never pay per email. Start free and move up when your audience grows.

Prices in USD, excluding VAT. Your first workspace is free; each additional workspace carries its own plan. Yearly billing costs ten months’ worth, shown per month.

## Plans

| Plan | Monthly | Billed yearly | Tracked contacts | AI emails / month | Active Behavly Agents | For |
| --- | --- | --- | --- | --- | --- | --- |
| **Free** | $0 | — | 100 | 50 | — | Try it on one site. |
| **Starter** | $79/mo | $66/mo ($792/yr) | 2,500 | 2,000 | 1 | For one product, one team. |
| **Growth** | $249/mo | $208/mo ($2,496/yr) | 10,000 | 8,000 | 5 | For teams that follow up daily. |
| **Scale** | $699/mo | $583/mo ($6,996/yr) | 40,000 | 30,000 | Unlimited | For large user bases. Contact us to start. |

## Compare plans

### Limits

|  | Free | Starter | Growth | Scale |
| --- | --- | --- | --- | --- |
| Connected mailboxes | 1 | 1 | 3 | 10 |
| Tracked websites | 1 | 1 | 3 | Unlimited |
| Tracked contacts | 100 | 2,500 | 10,000 | 40,000 |
| AI emails | 50 / month | 2,000 / month | 8,000 / month | 30,000 / month |
| AI reply drafts | 10 / month | 250 / month | 1,000 / month | 4,000 / month |
| AI email designs | 3 / month | 25 / month | 75 / month | 250 / month |
| Team seats | 1 | 3 | 10 | Unlimited |
| Active Behavly Agents | — | 1 | 5 | Unlimited |
| Behavior data retention | 30 days | 90 days | 180 days | 1 year |

- **AI reply drafts**: Behavly drafts a reply to an inbound message using what it knows about that person. You edit and send it yourself — nothing goes out on its own.
- **AI email designs**: Generate from Brand in the template editor: Behavly designs a complete email from your brand — layout, icons, illustration and copy. Plain-text templates and designs you build yourself are not counted.
- **Active Behavly Agents**: Always-on paths that enroll every person who matches, as they match. An agent holds a slot while it is running or paused.
- **Behavior data retention**: How long behavior data — page views, clicks and sessions — is kept before Behavly deletes it. Contacts and campaigns are not affected.

### Tracking

|  | Free | Starter | Growth | Scale |
| --- | --- | --- | --- | --- |
| Website snippet and identified users | Yes | Yes | Yes | Yes |
| Behavior profiles and intent signals | Yes | Yes | Yes | Yes |
| Anonymous visitors | — | Yes | Yes | Yes |
| Heatmaps | Yes | Yes | Yes | Yes |
| Consent and Global Privacy Control handling | Yes | Yes | Yes | Yes |

- **Anonymous visitors**: See activity on your site before a visitor is identified.

### Patterns and audiences

|  | Free | Starter | Growth | Scale |
| --- | --- | --- | --- | --- |
| Patterns Behavly finds | Yes | Yes | Yes | Yes |
| Ask for a pattern in plain language | Yes | Yes | Yes | Yes |
| Saved segments | Yes | Yes | Yes | Yes |

- **Patterns Behavly finds**: Behavly watches what people do in your product and surfaces the repeating behavior worth acting on, without you writing a query.
- **Ask for a pattern in plain language**: Describe the behavior you are after in a sentence; Behavly turns it into an audience and shows you who matches before anything is sent.

### Campaigns

|  | Free | Starter | Growth | Scale |
| --- | --- | --- | --- | --- |
| Manual emails | Yes | Yes | Yes | Yes |
| Approval before sending | Yes | Yes | Yes | Yes |
| Send now or at a scheduled time | Yes | Yes | Yes | Yes |
| Recurring campaigns | — | Yes | Yes | Yes |
| Send by recipient's local time | — | Yes | Yes | Yes |
| Sequences | — | Yes | Yes | Yes |
| Behavly Agent campaigns | — | Yes | Yes | Yes |
| Mailbox rotation and per-mailbox limits | — | — | Yes | Yes |
| Campaign stats and re-engagement tracking | Yes | Yes | Yes | Yes |

- **Recurring campaigns**: Re-run a campaign on a schedule, picking up new matches each cycle.
- **Send by recipient's local time**: Deliver at the chosen hour in each recipient's own timezone.
- **Sequences**: Fixed multi-step follow-up drips.
- **Behavly Agent campaigns**: Always-on paths that enroll every person who matches, as they match.
- **Mailbox rotation and per-mailbox limits**: Spread a campaign across several mailboxes with per-mailbox limits.

### Inbox

|  | Free | Starter | Growth | Scale |
| --- | --- | --- | --- | --- |
| Replies and bounces from your mailbox | Yes | Yes | Yes | Yes |
| Reply classification | Yes | Yes | Yes | Yes |
| Lead statuses and attachments | — | Yes | Yes | Yes |

- **Reply classification**: Replies are sorted by what they are — interested, not now, out of office, unsubscribe — so you answer the ones that matter.
- **Lead statuses and attachments**: Tag inbox conversations and open the files people send you.

### Insights and assistance

|  | Free | Starter | Growth | Scale |
| --- | --- | --- | --- | --- |
| Insights dashboard | Yes | Yes | Yes | Yes |
| Behavly Agent chat | Yes | Yes | Yes | Yes |
| Notifications | Yes | Yes | Yes | Yes |

### Workspace and compliance

|  | Free | Starter | Growth | Scale |
| --- | --- | --- | --- | --- |
| Roles and permissions | — | — | Yes | Yes |
| Audit log | Yes | Yes | Yes | Yes |
| AI off switch and strict privacy mode | Yes | Yes | Yes | Yes |
| AI access log and compliance exports | — | — | — | Yes |
| Custom limits | — | — | — | Yes |

- **Roles and permissions**: Choose what each teammate can do.
- **AI off switch and strict privacy mode**: Turn AI off for the workspace entirely, or keep it on while withholding personal details from every model call.
- **AI access log and compliance exports**: Export the AI access log and the record of processing.
- **Custom limits**: Limits set for your workspace on request.

### Support

|  | Free | Starter | Growth | Scale |
| --- | --- | --- | --- | --- |
| Help center and Behavly Agent chat | Yes | Yes | Yes | Yes |
| Email support | Yes | Yes | Yes | Yes |
| Priority support | — | — | Yes | Yes |
| Onboarding | — | — | — | Yes |

## More

- Start on the free plan: https://behavly.io/auth/login?mode=signup
- Scale plan: contact hello@behavly.io
- How limits are counted: https://behavly.io/help-center/plans/what-counts-against-a-limit
- What happens at a limit: https://behavly.io/help-center/plans/hitting-a-limit
- Comparing plans in the Help Center: https://behavly.io/help-center/plans/comparing-plans